Collaborations between large established companies and small innovative newcomers rarely involve “and they lived happily ever after” scenarios. But the right foundation can greatly increase their chances of success.
Our encounters with novelty take us on an emotional journey, from excitement to tedium and back again. To shape these journeys, you need to understand them.
In the shifting strategic landscape, companies can often gain more through cooperation than confrontation.
Truly great brainstorming is rare. Increase your odds with these five hacks from behavioral economics.
Beyond Great
How to build sustainable business advantage in a world where great is no longer good enough.
