Seit er zu The Boston Consulting Group kam, hat Michael Rüßmann zahlreiche High-Tech-, IT- und Telekommunikationsunternehmen unterstützt. Sein Schwerpunkt bei BCG sind die Themen Strategie, Vertrieb, Produktentwicklung und Digitalisierung in Branchen wie Automotive, Transport/Logistik, Gesundheitswesen und Maschinenbau.

Außerdem ist er einer der Experten von BCG für Industrie 4.0, Internet of Things und digitale Transformation. Seit 2013 leitet er die BCG-Praxisgruppe Technology, Media & Telecommunications in Deutschland und Österreich.

Seit 2016 ist Michael im deutschen Management Team von BCG aktiv und verantwortlich für die Bereiche Geschäftsentwicklung, Technologie und Strategie.

Bevor er zu BCG kam, war Michael einige Jahre lang als Senior Manager in der Strategy-Practice von Accenture, als Senior Product Manager bei Siemens Mobile Networks und als Softwareingenieur bei Nortel Networks tätig.

AREAS OF EXPERTISE

  • Kommerzielle Prioritäten
  • PMI in der Technologiebranche
  • Digitalisierung im Maschinenbereich
  • Digitalstrategie
  • Engineered Products
  • Unternehmensstrategie
  • Digitale Transformation
  • Marketing, Vertrieb und Pricing
  • Kostenreduzierung
  • IT- und Netzwerkstrategie

EDUCATION

  • Masterabschluss, Nachrichtentechnik, RWTH Aachen

Publications and Videos

How Bionic Companies Translate Digital Maturity into Performance

How Bionic Companies Translate Digital Maturity into Performance

Scaling digital investments more effectively results in organization-wide improvements, which can be measured in earnings, enterprise value, and customer satisfaction.
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Why Fashion Must Go Digital—End to End

To unlock the true value of digital, fashion companies must transform their value chain from planning to shelf.
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How Digital Champions Invest

Digital champions are expanding their lead with investments to enhance technology and IT, build their talent base, and push digital projects—including in AI—to scale.
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Seven Forces Reshaping Enterprise Software

Big investments, end-user power, preferred platforms, and other trends are forcing industry players at all levels to make changes and choices.
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Why the Future of Rail Operations Is Digital

Digitization is poised to transform rail transportation. To remain competitive, operators must get onboard.
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Digital Maturity Is Paying Off

Although the performance gap is widening between digital champions and laggards, companies can take steps to mature.
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Making Autonomous Vehicles a Reality: Lessons from Boston and Beyond

Autonomous vehicles will be an integral part of future urban transportation ecosystems. Boston’s test program offers important insights on planning, implementation, and policymaking.
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Beyond the Hype

Digitization is creating a divide in the corporate landscape worldwide. Digital laggards face a profound threat unless they close the gap with digital champions.
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自動運転車、ロボタクシー、および都市モビリティの革命　――BCG・世界経済フォーラムの共同調査より――

自動運転車の普及は、都市のあり方にどのような影響を与えるのでしょうか。
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Winning in IoT: It’s All About the Business Processes

The B2B market for the Internet of Things is poised to take off. Which business applications will drive IoT growth over the next five years?
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Self-Driving Vehicles, Robo-Taxis, and the Urban Mobility Revolution

Cities are where self-driving vehicles can fundamentally change—for the better—how people live, work, and get around. The question is, how big will the urban self-driving revolution be?
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Time to Accelerate in the Race Toward Industry 4.0

German and US companies have high ambitions for Industry 4.0, but they need to accelerate their efforts in order to achieve their goals.
Tiefgreifende Expertise, umfassende Erfahrung