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Most Recent Insights
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October 2, 2025
As oil and gas capital moves to gas and downstream, North American midstream companies must rethink their futures.
Interview
October 2, 2025
Sesh Iyer, a managing director and senior partner, leads with a blend of mission-centric technology and human-centric clarity. As the North America chair of BCG X, he’s shaping the firm’s AI agenda and digital transformation. Through it all, he remains deeply grounded in trust, purpose, and service.
Article
October 2, 2025
Companies spend more on software each year, even as the market gets more fragmented and challenging to navigate. A smarter approach can reduce costs and complexity.
Article
October 1, 2025
Deployment of GenAI tools for creative tasks lags despite widespread optimism among marketers and significant improvements in tool capabilities. BCG’s recent survey of 251 global marketing leaders reveals three keys to using GenAI tools to their full potential.
Article
October 1, 2025
Aging populations around the world present a daunting demographic challenge. But smart moves can enable nations to boost both GDP growth and citizen well-being.
Article
September 30, 2025
The era of easy growth in the activewear market is ending—but brands that decode generational style, wellness, and shopping shifts can still thrive in a saturated, AI-driven market.
Article
September 30, 2025
Suppliers change terms—especially prices—faster than many retailers can keep up. But GenAI is leveling the playing field by generating actionable, data-driven insights.
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September 30, 2025
Future-built companies are pulling away, riding transforming investment and the new wave of agents. Others need to move now.
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