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Sam Ridesic

Managing Director & Senior Partner


Sam Ridesic leads The Boston Consulting Group‘s Consumer practice in North America. The Consumer practice, BCG's largest practice in North America, includes the retail, consumer products, and travel and tourism sectors. Sam is also a member of the North American Management Team and a core member of BCG’s Corporate Development practice.

Since joining BCG in 1998, Sam has focused on advising leading clients, primarily in the retail and consumer products sectors, on topics of strategy, corporate development, M&A, operations, and international growth strategies. In more recent years, he has also been supporting clients on their digital transformation journeys, bringing the firm‘s breadth and depth of expertise to this critical topic.

Prior to joining BCG, Sam was cofounder and manager of Advanced Dynamics, a nationally awarded entrepreneurial venture. He is also cofounder of The Exchange Brewery.

Areas of Expertise

  • Leads BCG’s Consumer practice in North America
  • Consumer insights and trends
  • Multi-format retail strategies
  • Operations
  • International go-to-market
  • Regulatory approval
  • Big data and advanced analytics
  • Globalization
  • Growth
  • Innovation and product development
  • People and organization
  • Post-merger integration
  • Pricing
  • Technology and digital
  • Transformation
  • Social sector and education
  • Strategy
  • Marketing and sales
  • Corporate development and finance
  • Process industries and building materials
  • Automotive

Honors and Awards

  • Gold Medalist, Ivey School of Business
  • Board member, Niagara Foundation
  • Advisory board member, Butterfield & Robinson (luxury guided-travel company)
  • Cofounder, The Exchange Brewery


  • HBA, Ivey Business School
  • BA, business management, University of Western Ontario
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