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July 2, 2026
The technology and the science needed to transition to agent-native next-best action are already available. The hardest remaining task is to change the prevailing ways of working.
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July 2, 2026
Winning Attention with Creativity and AI
Lotte Jones of Caliber explains why surprise, authenticity, and AI belong in the same creative toolkit as brands compete for attention.
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July 2, 2026
For AI Transformation Success, Focus on How Teams Work
Using AI to reinvent their team’s work processes, Reckitt’s Elaine Rodrigo and Bastien Parizot are seeing more effective daily operations, plus insight-generation efficiency jumping 70%.
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July 2, 2026
Finding the Signals That Matter
BCG's Rema Vasan explains how AI helps leaders uncover meaningful customer behaviors and turn them into actionable business decisions.
Article
July 1, 2026
CEOs will expect to their C-suite colleagues to control AI costs and focus the technology on driving outcomes rather than just activity.
Article
July 1, 2026
The fast-rising cost of AI tokens puts pressure on CEOs to measure how much the intelligence costs and what it creates.
Video
June 30, 2026
AI Adoption Starts with People
Lenore Lang of Salesforce and BCG’s Bryan Gauch discuss why leadership support, employee curiosity, and high-value use cases are key to successful agentic AI adoption.
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June 30, 2026
The CMO-CIO Relationship Is Key to Delivering on AI
CMOs are realizing data aggregation is critical to achieving their AI goals. Desiree Motamedi of Salesforce and BCG’s Jessica Apotheker say CIOs can offer solutions.
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