At its heart, corporate strategy asks how a company’s total can be valued higher than the sum of its parts. This translates into three questions that should be on the agenda of every CEO. What is our company’s vision? What is our portfolio strategy? And, how must we adjust our corporate policies to achieve our goals?

Ulrich Pidun
Partner & Director, BCG Henderson Institute Fellow
Frankfurt

Ulrich Pidun joined Boston Consulting Group in 1997 and is a core member of the Corporate Finance & Strategy practice and an expert in corporate strategy.

As a fellow at the BCG Henderson Institute (BHI), Ulrich investigates business ecosystems by looking at ecosystem design, governance, and strategies. In addition to his work at BCG, Ulrich is a professor for corporate strategy at Technical University of Berlin, Germany, and has published a widely acknowledged textbook on corporate strategy.

AREAS OF EXPERTISE

EDUCATION

  • PhD, summa cum laude, theoretical chemistry, Philipps University of Marburg
  • MBA, with highest distinction, INSEAD
  • MSc, chemistry and mathematics, Philipps University of Marburg and Imperial College London

HONORS AND AWARDS

  • Marburg University Award for Academic Excellence (PhD)
  • Henry Ford II Award, MBA 2000, INSEAD
  • Honorary professor for corporate strategy, Technical University of Berlin

Publications and Videos

Are You Ready to Become an Ecosystem Player? - rectangle

Are You Ready to Become an Ecosystem Player?

Shift your mindset and operating model. It’s better to grow the pie together as an ecosystem than to fight alone for a larger piece.
What Is Your Business Ecosystem Strategy? - rectangle

What Is Your Business Ecosystem Strategy?

Drawing on the insights gleaned from three years of ecosystem research, we offer a step-by-step framework for developing an incumbent company’s ecosystem strategy.
Why Trust Should Be Part of the Antitrust Conversation | Hero

Why Trust Should Be Part of the Antitrust Conversation

Regulators are turning up the heat on digital platforms, but traditional remedies are clearly not adequate. Viewing antitrust through the lens of trust may provide answers.
How Public-Private Ecosystems Can Help Solve Societal Problems - rectangle

How Public-Private Ecosystems Can Help Solve Societal Problems

Governments and companies must find new ways to collaborate if they are to solve the big multigenerational challenges, such as poverty, inequality, and climate change.
When a Business Ecosystem Is the Answer to Sustainability Challenges - rectangle

When a Business Ecosystem Is the Answer to Sustainability Challenges

Though often complex and difficult to manage, this type of collective action can help companies overcome six barriers that often inhibit their ability to address a sustainability challenge.
Ecosystems for Ecosystems - rectangle

Ecosystems for Ecosystems

The orchestrators of today’s largest technology-enabled business ecosystems are uniquely positioned to help bring about collective environmental action.
How Do You Succeed as a Business Ecosystem Contributor?

How Do You Succeed as a Business Ecosystem Contributor?

You don’t need to be the orchestrator of a business ecosystem to capture its benefits. Ecosystem contributors can win too, if they focus on certain strategic imperatives.
Discovering the Tools and Tactics of Trust in Business Ecosystems

Discovering the Tools and Tactics of Trust in Business Ecosystems

Trust can make or break ecosystem success, but it doesn’t always arise organically. Which instruments do successful ecosystems use to build and maintain trust among participants?
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The Untapped Potential of Ecosystems in Health Care

Ecosystems have the power to reshape the health care industry and end the tradeoff between access, quality, and cost. Here’s how.
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Building Trust in Business Ecosystems

Winning companies use a multifaceted framework to build trust into their ecosystem operations from the very outset.
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How Do You Manage a Business Ecosystem?

For long-term success, orchestrators must keep an eye on the five main building blocks of ecosystem governance and pick the right model.
What Is the Right Role for Your Supervisory Board

What Is the Right Role for Your Supervisory Board?

There are four good options. Learn how to choose the best one for your company.
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