Did progress on your next big project stall out? Offering three ways to find glimmers of progress when the going gets tough, Mary Martin explores what to do when you feel stuck.
Education
- MBA, Beta gamma sigma, Columbia Business School
- BA, Summa cum laude, Patrick Henry College
Honors and Awards
- Graduated first in her class, Columbia Business School
Mary Martin joined Boston Consulting Group in 2010. She is a member of the global leadership for AI and GenAI, and previously led the Tech & Digital Advantage practice in North America.
Mary's work is defined by a passion for leveraging advanced analytics and tech and digital capabilities to deliver scalable and sustained value creation across the value chain. She has led transformative work helping clients harness digital innovation to accelerate growth, elevate customer experience, and drive operational efficiency. Her recent work includes architecting AI-driven personalization strategies, scaling digital and tech capabilities across brand ecosystems, and building data platforms to inform assortment and pricing as well as demand management and labor optimization.
Mary also brings deep experience in consumer insight and brand strategy—now increasingly powered by AI and machine learning—guiding clients on how to use predictive analytics and digital tools to shape customer journeys, refine market strategies, and unlock long-term value. With her sharp focus on the intersection of consumer behavior, digital innovation, and operational impact, Mary is a trusted advisor to senior leaders looking to future-proof their businesses through technology and AI.
