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The Wall Street Journal

CFOs Must Prepare for an Unpredictable 2024

In The Wall Street Journal , BCG’s Paul Goydan emphasizes the importance of cost management for CFOs preparing for the upcoming year. With the cost-of-living and energy crises limiting the ability to raise prices, Goydan says that finding efficiencies and staying profitable will remain a priority in 2024. “The sheer volume of unknowns in their 2024 plans has reached a level that many CFOs haven’t yet seen in their careers,” he adds.