Sustainability as a Powerful Economic Growth Engine

In Semafor , BCG’s Global Chair Rich Lesser shares that the global green economy is set to surpass $7 trillion by 2030, according to a new report from BCG and the World Economic Forum. Sustainability-related investments are “not about sacrificing the business,” but “about taking advantage of a growing part of the world economy,” Lesser shares. “This is a long-term trend that is reasonable to bet on and probably risky to bet against.”