
Zig-Zag and the Art of Strategic Creativity
Sometimes the shortest distance between today’s offerings and business models and tomorrow’s innovations isn’t a straight line.
"Thinking in New Boxes is a five-step guide that leverages the authors’ deep understanding of human nature to enable readers to overcome their limitations and both imagine and create their own futures. This book is a must-read for people living and working in today’s competitive environment."
"As impressive as teaching new tricks to old dogs, Thinking in New Boxes is both inspirational and practical—a comprehensive, step-by-step guide to sharpening one’s wits in order to harness creativity in the workplace."
By Luc De Brabandere and Alan Iny.
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