“Best in Class” Distinctions Awarded in Five Areas
BOSTON—Boston Consulting Group (BCG) was awarded five “Best in Class” distinctions in Promotion Optimization Institute (POI)’s 2022 Enterprise Planning Vendor Panorama Report, an annual report that evaluates leading vendors to help manufacturing and consumer products companies discover the latest technology and services that will help drive profitable growth.
BCG’s AI Revenue Management solution, which combines prescriptive AI solutions with deep knowledge in consumer products, received “Best in Class” distinctions in five areas:
POI’s report recognized BCG for its deep expertise in AI engines that leverage advanced modeling and machine learning techniques and are “readily customized to accurately represent market, portfolio, channel, and/or retailer-specific demand drivers and business constraints.” The report noted that BCG’s focus on incorporating forward-looking demand signals, such as consumer insights and preferences, helps provide a more holistic optimization solution.
The report also highlighted BCG’s “unique vision” of executing revenue growth management (RGM), emphasizing that BCG develops bespoke capabilities for each of its clients based on their specific needs, to help ensure users can utilize the solution to its fullest intent.
According to POI’s report, “BCG has delivered an AI solution for the market that is steeped in expertise. They have invested heavily and have a solid roadmap for investment to continue to deliver what the industry needs to manage net revenue. They complement the solution with service to ensure companies are getting the full value the solution can provide.”
“We are delighted to be recognized for our end-to-end AI Revenue Management platform as part of our first submission to POI’s report,” said Sylvain Duranton, a BCG managing director and senior partner, and global leader of BCG X, BCG’s tech-build and design business unit. “We have deployed our bespoke RGM cutting-edge platform and solutions for many leaders in the CPG industry, providing them with a unique competitive advantage and delivering sustainable impact.”
To learn more, read the BCG excerpt of the POI 2022 Enterprise Planning Vendor Panorama report here.
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波士顿咨询公司（BCG）与商界以及社会领袖携手并肩，帮助他们在应对最严峻挑战的同时，把握千载难逢 的绝佳机遇。自1963年成立伊始，BCG便成为商业战略的开拓者和引领者。如今，BCG致力于帮助客户启动和落 实整体转型，使所有利益相关方收益——赋能组织增长、打造可持续的竞争优势、发挥积极的社会影响力。