Powering Personalization in Telecom with an AI-Driven Transformation
BCG X helped accelerate Orange’s AI-powered marketing transformation to deliver the right offer at the right time, across all channels.
Please join us at Mobile World Congress 2024, taking place in Barcelona from February 26–29, to meet with our telecommunications, technology, and digital experts.
Connectivity fuels the new reality—and telecommunications and tech companies have an opportunity to expand deeper into the digital ecosystem. Meet our experts on the ground at MWC and discover the code for winning in a world defined by digital engagement, embedded artificial intelligence, and the rise of generative AI.
BCG’s private executive lounge will be in Hall 4 near the keynote speaker stage, where we’ll be hosting clients onsite all week—open Monday through Wednesday from 08:30 until 19:00 and until 12:00 on Thursday. Please find additional details below if you would like to attend one of our networking functions or preschedule a private meeting with our experts.
A Tipping Point for Telcos
What's the impact of GenAI, the race for talent, and customers' expectations on an industry in flux?
More than 40 BCG thought leaders will be at MWC 2024. Reach out below to schedule a private meeting or small group discussion. Among our delegates: