Fortune
Rapid—Yet Responsible—Deployment of Generative AI
In Fortune, BCG’s Vladimir Lukić explains that companies want to invest in AI but are unsure of where to begin and how to do so responsibly. A BCG report found that 90% of CEOs are either waiting for GenAI to move beyond the hype currently surrounding it, or are experimenting with it in small ways. Lukić highlights why CEOs need to establish a GenAI game plan now: “The gap in efficiencies and customer experiences that early adopters will create will be significant and hard to overcome or to catch up with.”