Most Recent Insights

What Car Buyers Want: A Global Guide for Automotive OEMs | Hero
Article
November 4, 2025
Our survey of 9,000 consumers in ten countries uncovered evolving preferences, with younger cohorts particularly likely to embrace change and regional differences demanding localized strategies.
Seizing the $3 Trillion Midmarket Opportunity | Hero
Article
November 4, 2025
Increasingly, midsize companies are underperforming large ones, but CEOs of these firms can leverage their company’s inherent advantages to kickstart growth and close the performance gap.
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Article
November 4, 2025
As consumer spending slows, service firms must harness AI and automation to protect customer experience—and their bottom line.
Change is Hard. Empathy Is Essential in AI Transformations. | Hero
Update
November 4, 2025
Successful AI transformations rely on people as well as technology. That means the intentional and consistent use of empathy is essential.
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Slideshow
November 3, 2025
BCG’s annual Black Friday Consumer Study reveals shoppers actively comparing prices, demanding discounts and transparency from retailers, and using generative AI to help.
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Article
November 3, 2025
Medtech companies can capture massive value from AI with the potential to increase revenues by 10% and productivity by 50%.
IT-spending-pulse-with-rising-optimism-rectangle.jpg
Article
November 3, 2025
IT leaders are planning to increase spending, if cautiously, on key strategic initiatives over the next year, according to our latest IT spending survey.
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Article
October 31, 2025
Automakers are using artificial intelligence to reshape every link of the value chain. The biggest immediate payoff is likely in marketing and sales.
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