Most Recent Insights

Complexity Brings Opportunity
Video
June 27, 2025
Complexity Brings Opportunity
Barbara Martin Coppola, former CEO of Decathlon, shares her views on how CEOs can help their companies excel in uncertain times by taking bold moves to create value and seize emerging opportunities.
How Sports and Streaming Are Shaping Advertising
Video
June 27, 2025
How Sports and Streaming Are Shaping Advertising
From the growth of college and women’s sports to the prominence of streaming, Disney’s Wendell Scott shares what’s driving change in advertiser strategies.
Why GenAI is reshaping creative
Video
June 27, 2025
Why GenAI is reshaping creative
Will Hanschell of Pencil explains how advances in video and agents are unlocking top-funnel storytelling and transforming creative workflows
Captive Audiences, Real Opportunities
Video
June 27, 2025
Captive Audiences, Real Opportunities
Richard Nunn of United MileagePlus and BCG’s Mark Abraham discuss how media, data, and partnerships can transform travel and earn customer loyalty.
Embedding Inclusion in GenAI
Video
June 27, 2025
Embedding Inclusion in GenAI
The Brandtech Group’s Rebecca Sykes explains how technical mitigation can be used to generate more inclusive representation in GenAI outputs.
What’s Fueling the Next Wave in TV Advertising?
Video
June 27, 2025
What’s Fueling the Next Wave in TV Advertising?
Disney Advertising’s Jamie Power unpacks how live programming, smarter targeting, and real-time feedback loops are driving rapid growth—and excitement—in addressable advertising.
Consumers Are Companies’ True North
Video
June 27, 2025
Consumers Are Companies’ True North
In a challenging environment, McCormick’s Brendan Foley and BCG’s Jeff Gell stress the importance of focusing on core categories and brands to create value and grow.
Finding the Sweet Spot for Growth
Video
June 27, 2025
Finding the Sweet Spot for Growth
Cécile Béliot of Groupe Bel shares how brands can find opportunity at the crossroads of health, sustainability, and fun—even in turbulent times.
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