No one knows what the agentic future will look like, but four marketing scenarios seem most likely.
Education
- JD-MBA, Yale Law School and Stanford Graduate School of Business
- BA, summa cum laude, Columbia University
Leora Kelman is a core member of Boston Consulting Group's Consumer Marketing, Sales & Pricing and Consumer practices, and leads the firm's retail media work for North America. She has experience in personalization, digital marketing, and retail media. She is currently leading media monetization efforts for large-scale North American retail clients, and has worked with players throughout the ecosystem as the channel has emerged and grown.
Prior to coming to BCG, Leora was the General Manager for Arcadia Growth, a social enterprise based in Nairobi, Kenya, and has worked with Acne Studios, a Swedish fashion brand, and Liberty & Justice, an ethical apparel startup.