Determining the right business strategy is anything but straightforward and the approach should be constantly refreshed. BCG helps clients define a path to win in today’s game—and tomorrow’s.
If corporate strategy is about determining the optimal allocation of capital across a portfolio of strategic business units, the role of business strategy is to deploy that capital to drive growth, generate value, and create sustainable competitive advantage—in other words, to put it to work in the most effective way possible.
A business only prospers if it can satisfy the changing needs of its customers both more fully and more profitably than its competitors. Today, with digital disruption blurring industry boundaries and geopolitics challenging long-held assumptions, those needs are changing faster than ever. Adding to the complexity is the fact that different strategic environments call for different types of business strategies.
A storied quick-serve restaurant chain achieve 18 successive quarters of peer-beating, same-store growth by rethinking its business unit strategy to focus on two critical demand spaces where the company had a clear right to win.
A semiconductor equipment company took an unexpected opportunity to enter an adjacent health care space; the move generated a third of the company’s revenue in the first five years and quadrupled its valuation.
Our business strategy consultants use a variety of solutions and tools to help clients define, execute and accelerate their business strategy.
In digital transformation, the critical question is, which strategic bets should we make and in what order?
The center helps clients find tomorrow’s best opportunities by mining vast, unstructured data sets for insight.
Strategic environments are increasingly diverse. And different environments call for different styles of business strategy.
Business Unit Strategy for a Changing World
Leaders spend more time on their strategy philosophy than on how it will be executed throughout the organization and on customer interactions. To create an adaptive business unit strategy, BCG’s Dan Wald reveals three success factors: context, advantage, and execution.
What’s behind IBM’s hybrid cloud and AI strategy? The company’s lead strategist offers an inside scoop.
Transactions have been central to Moody’s transformation from bond-rating giant to integrated risk management leader. The company’s lead strategist shares his philosophy.
Companies can gain significant competitive advantage by investing aggressively in sustainability today.
A BCG survey of C-suite leaders reveals how they are setting priorities and taking action.
