
Why AI Transformations Should Start with Pricing
Many companies want to apply AI to improve their processes. Those that focus first on pricing tend to get better results faster.
Many companies want to apply AI to improve their processes. Those that focus first on pricing tend to get better results faster.
Quick and sustainable revenue growth can be a major value driver in transformations. Here's the why, the what, and the how of creating both immediate and lasting revenue impact in a transformation.
BCG on Inflation
Explore BCG’s insights on how to navigate today’s inflationary environment while building competitive advantage for tomorrow.
Medtech companies have begun a long-overdue shift to disciplined, value-based pricing—the kind of pricing that can improve performance and fuel innovation.
BCG on Marketing, Sales, and Pricing
Customer expectations are rising—are you ready to meet them? Explore our latest insights and thought leadership.
A data-driven, repeatable approach to pricing will set producers up to raise prices when conditions warrant it and protect themselves when growth inevitably slows.
The pandemic has radically reset the pace of change in the banking industry. To keep up, a new approach is needed—fast.
Following the lead of successful B2C service providers in other sectors could generate improvement as high as 10% to 15% of current daily banking revenue.
In turbulent times, customers look for great deals. Six strategies can help companies introduce affordable offerings safely and profitably.
Travel companies can move beyond ticket pricing to focus on new models for customer understanding and engagement.
CPG firms need to change the way they price—now and after the COVID-19 pandemic subsides.
Emerging from the isolation of the past 15 months, US consumers express optimism—some cautiously and others confidently—about resuming their pre-pandemic activities.