Should a company choose a comprehensive software solution from a single vendor or multiple software applications, each tailored for a specific function or use?
                
            
        
    
            Technology Industry
 
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
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        August 5, 2025
    
                     
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
          Article
      
  
                        
    
        May 2, 2025
    
                    
                
                In the face of recent tariff proposals and widespread economic uncertainty, IT leaders are prioritizing controlling costs—and doubling down on AI investments to help manage budgets and boost productivity.
                
            
        
    
             
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
          Article
      
  
                        
    
        April 8, 2025
    
                    
                
                As artificial intelligence evolves, IT budgets are keeping pace, with companies ratcheting up investments that drive growth—and squeezing mature categories to free the funding.
                
            
        
    
            
          Video
      
  
                        
    
                    
                Becoming an AI-First Company
            
        
    
            
                
                BCG’s Vlad Lukic gives a peek into the fascinating conversations that AI-focused companies are having around the business operating model and the tech architecture.
                
            
        
    
             
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
          Report
      
  
                        
    
        August 8, 2024
    
                    
                
                The five primary factors impacting chip investment decisions, and actionable recommendations for governments seeking to grow their semiconductor industry.
                
            
        
    
            Media Industry
 
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
          Article
      
  
                        
    
        April 9, 2025
    
                    
                
                The creative industries are jewels in the UK's crown, driving economic growth, jobs and soft power. We outline steps to protect and strengthen their future.
                
            
        
    
             
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
          Article
      
  
                        
    
        April 28, 2025
    
                    
                
                BCG’s 2025 survey reveals the compelling advantages of specialized GenAI and what professional services firms and information services providers should do to boost adoption.
                
            
        
    
             
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
          Article
      
  
                        
    
        December 12, 2024
    
                    
                
                The days of double-digit growth are gone. Game publishers must embrace new monetization strategies and focus on markets—and demographics—that they haven’t fully tapped.
                
            
        
    
             
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
          Article
      
  
                        
    
        May 29, 2024
    
                    
                
                Offering consumers right-sized bundles of services can help media companies reduce the high churn of pay-as-you-go streaming media and move toward profitability.
                
            
        
    
            
                    
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Telecommunications Industry
 
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
          Interview
      
  
                        
    
        October 3, 2025
    
                    
                
                Verizon Consumer CEO Sowmyanarayan Sampath shares how applied AI and culture-led transformation are setting new standards in customer experience
                
            
        
    
            
          Video
      
  
                        
    
                    
                The Possibilities for Agentic AI in Telecom Are Endless
            
        
    
            
                
                But, says Databricks’ Nevash Pillay, her favorite use cases are the ones that impact the world in the best way—like helping in health care.
                
            
        
    
            
          Video
      
  
                        
    
                    
                How Telcos Can Win in AI and the Midmarket
            
        
    
            
                
                BCG’s Maikel Wilms and Kyle Ruttan explore how AI, partnerships, and midmarket strategies can help telcos stay competitive in an evolving landscape.
                
            
        
    
             
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
          Article
      
  
                        
    
        February 28, 2025
    
                    
                
                Diverse deal archetypes underscore the immense potential for innovation, efficiency, and growth in an industry struggling to create value.
                
            
        
    
             
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
          Article
      
  
                        
    
        February 27, 2025
    
                    
                
                Telcos can realize big savings by moving their IMS to a cloud-native architecture on a public cloud—and take an important step toward a cloud-based network transformation.
                
            
        
    
            Expert Interviews
          Video
      
  
                        
    
                    
                Long Live the Refurbished Phone
            
        
    
            
                
                BCG’s Joseph Fitzgerald explains how telcos and retailers can drive growth in the expanding refurbished phone market and the sustainability benefits at stake.
                
            
        
    
            
          Video
      
  
                        
    
                    
                New Tools Help Users Build Better with AI
            
        
    
            
                
                An all-in-one AI platform can reduce costs and complexity, allowing companies to innovate rather than just stay afloat, explains Clarifai’s Matthew Zeiler.
                
            
        
    
            
          Video
      
  
                        
    
                    
                Content Creation Is Key to Marketing Success
            
        
    
            
                
                Companies should prioritize content creation to build trust and engage audiences before launching products, says BCG’s Neal Zuckerman.
                
            
        
    
            
          Video
      
  
                        
    
                    
                Harnessing the Power of GenAI in Customer Service
            
        
    
            
                
                GenAI has the potential to help telcos save 70% of their customer service costs. BCG’s Ignacio Hafner discusses automation and augmentation—the two elements that will drive the most impact.
                
            
        
    
            What’s Next for TMT
 
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
          Article
      
  
                        
    
        July 25, 2025
    
                    
                
                The decline of any successful initiative is inevitable. Maintaining a growth path requires being open to different perspectives and forging new business models.
                
            
        
    
            
          Video
      
  
                        
    
        January 24, 2025
    
                    
                Delivering on an Innovation Agenda
            
        
    
            
                
                IBM’s Rob Thomas and BCG’s Sylvain Duranton discuss what’s needed to foster tech innovation and the developments that they are excited to see in 2025.
                
            
        
    
            
          Video
      
  
                        
    
        September 14, 2023
    
                    
                What's Possible? GenAI and Information Technology
            
        
    
            
                
                Generative AI can be a formidable tool for IT leaders. But the near-term opportunities depend on your organization's digital maturity, as Vlad Lukic explains.
                
            
        
    
            
                
                Connectivity has become a conduit to information, communication, education, and societal well-being. BCG has teamed up with the WEF and UNDP to help ensure that everyone has access to these benefits.
                
            
        
    
             
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
          Article
      
  
                        
    
        October 2, 2023
    
                    
                
                AR transforms experiences, boosts productivity, and speeds the completion of complicated tasks. But with so many uses, the key is knowing where to focus.
                
            
        
    
             
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
          Article
      
  
                        
    
        January 18, 2023
    
                    
                
                Customer engagement in loyalty programs has been stagnant for years. Web3 supports offerings, like nonfungible tokens (NFTs), that get customers more engaged—and companies creating more revenue.
                
            
        
    
             
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
          Focus
      
  
                        
    
        February 2, 2021
    
                    
                
                The mobile networks could add as much as $1.7 trillion to the economy through 2030, with benefits spread broadly across industries and regions.
                
            
        
    
             
  
  
  
  
  
  
  
  
  
 
  
  
  
  
  
  
  
  
  
 
  
  
  
  
  
  
  
  
  
 
  
  
  
  
  
  
  
  
  
 
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
 
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
 
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
 
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
 
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
 
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
 
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
 
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
 
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
 
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
 
  
  
  
  
  
  
  
  
  
  
  
  
  
  
