There’s a reason AI has risen to the top of many executives’ agendas. It’s difficult to overstate the ways the technology has already changed the world—and this is just the beginning. AI is leading a global shift in human activity away from routine labor and toward creative endeavors, enhancing productivity, sharpening analytics capabilities, and vastly improving the consumer experience. And according to a BCG-MIT SMR survey, 84% of respondents believe that harnessing AI is increasingly becoming a key source of competitive advantage, while 75% say that AI has allowed them to move into new business areas. But given its ever-expanding application, AI may soon be more than just a way to gain a competitive edge. It could become essential to survival. The pressure is on. Unlocking the full power of AI is no easy task, but it’s an essential one for surviving and thriving now and in the years ahead.
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