Principais insights para varejistas

Saiba mais sobre a lideraça de ideias do BCG em indústria de varejo e obtenha insights importantes sobre as operações do varejo digital e global e como criar valor e estimular o crescimento por meio de uma transformação bem-sucedida. Saiba o que está impulsionando a indústria de varejo hoje para planejar o futuro da sua empresa.

Featured Insights

Retail in Brazil

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Ilhas de Oportunidade: Como Navegar no Mercado Consumidor Brasileiro Durante a Crise?

Apesar do cenário de retração no País, existem áreas geográficas e setores que resistem à recessão. O levantamento aponta que alguns grupos de cidades crescem aproximadamente 4% ao ano (em termos reais). Quando a análise se fragmenta por setor, o País revela outras oportunidades: as vendas em segmentos como farmácias e supermercados, em algumas localidades, têm apresentado taxas de crescimento de até 10%.

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Capturando o Crescimento do Varejo no Interior do Brasil em Ascensão

As preocupações com a situação econômica do país tem feito com que muitos consumidores brasileiros revejam suas prioridades de compras e seus hábitos de consumo. Embora as projeções sugiram uma redução no crescimento do consumo, as cidades interioranas do Brasil parecem não seguir essa tendência. Até 2020, espera-se que os consumidores das regiões interioranas do Brasil sejam responsáveis por mais de 45% do crescimento do setor de varejo. No entanto, poucos varejistas do país estão preparados para capitalizar essa oportunidade.

Managing Through COVID-19

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Retail in the Eye of the Storm

Companies have made dramatic changes to stay afloat. But they must go further, refocusing on longer-term actions that will carry them through the pandemic.

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The Playbook for a Smart Retail Reopening

To reopen safely and profitably, stores should take a holistic approach that includes a long-term strategy, a dedicated team, and a rollout plan that they can adapt quickly in response to initial outcomes.

Reigniting Retail Demand

Consumer demand has changed in the wake of COVID-19, and retailers must adapt. To win, they must rethink everything—from their marketing spending to the makeup of their store network.

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BCG Executive Perspectives

BCG Executive Perspectives offer insights on global topics that matter most to leaders in the public and private sectors. Our latest edition explores artificial intelligence, identifying key trends and implications for leaders looking to harness its power in their organizations.

Advanced Analytics, AI, and Digital

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Leading in the New Reality

What will the world look like after the pandemic? The answer is, in part, up to leaders in business and government around the world. They can shape our new reality.

The Future of Retail

The Future of Retail—Omnichannel

Giving the customer infinite pathways, omnichannel is the new frontier in shopping. This first video in BCG’s series on the future of retail takes us to China to learn how customers and retailers both benefit.

The Time Is Ripe for Food Tracing

The Time Is Ripe for Food Traceability

Food traceability is here to stay. The question is whether food companies, distributors, and retailers treat it as a regulatory burden or a strategic opportunity.

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Chinese Consumers and the Digital Economy

A China representa uma das maiores oportunidades para as empresas do planeta. Para aproveitá-la, as empresas devem entender as tendências digitais e econômicas que estão impulsionando os consumidores chineses.

Fashion

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Fashion’s Big Reset

Recovery from the COVID-19 crisis requires a radical business redesign. Brands must cut operating costs, boost e-commerce, and invest for the future.

Luxury

Digital in the Luxury Goods Market

Digital in the Luxury Goods Market

Digital in the Luxury Goods Market

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How Should Brands Maximize the Benefit of Proliferation?

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The Importance of a Brand’s Authenticity

Transformation, Growth, & Value Creators

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Can Traditional Retailers Counter the Online Threat?

Amazon’s purchase of Whole Foods was a shot across the bow. To compete with e-commerce players, established retailers must improve their value proposition, their internal operations, and the customer experience.

Retail

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