关于零售商的关键洞察

探索 BCG 对零售业的前沿思考,获得关于数字化、全球零售运营的关键洞察,同时了解如何通过成功的转型来创造价值并刺激增长。了解目前零售业的驱动因素,以便规划企业的未来。

Featured Insights

Retail in China

逆境重生:中国零售转型之路

时代交给了中国零售商一份高难度的考卷。渠道下沉与后台能力升级的任务还没完成,新消费趋势、新技术、新业态、新竞争者已经开始强烈冲击传统经营模式。面临新旧碰撞带来的挑战,零售商需要冷静辨识趋势,积极推动变革,在变中求生存,谋发展。

Managing Through COVID-19

Retail-in-the-Eye-of-the-Storm-rectangle.jpg

Retail in the Eye of the Storm

Companies have made dramatic changes to stay afloat. But they must go further, refocusing on longer-term actions that will carry them through the pandemic.

smart-retail-reopening-rectangle-2-tcm9-252404.jpg

The Playbook for a Smart Retail Reopening

To reopen safely and profitably, stores should take a holistic approach that includes a long-term strategy, a dedicated team, and a rollout plan that they can adapt quickly in response to initial outcomes.

Reigniting Retail Demand

Consumer demand has changed in the wake of COVID-19, and retailers must adapt. To win, they must rethink everything—from their marketing spending to the makeup of their store network.

Executive-Perspectives-Hero gradient interrupter

BCG Executive Perspectives

BCG Executive Perspectives offer insights on global topics that matter most to leaders in the public and private sectors. Our latest edition delves into the different ways the pandemic is affecting consumption habits and what this means for companies trying to keep up.

Advanced Analytics, AI, and Digital

scaling-store-future-rectangle-tcm9-238937.jpg

Scaling the Store of the Future

New technologies can lure consumers back to stores with experiences they can’t get online. Here’s how retailers can ensure a fast, effective rollout.

covid19-green-interrupter-gradient-tcm9-240912.jpg

新冠疫情和新领导力议程

新冠疫情的爆发凸显出在面对变革性全球风险时,企业需要具备快速恢复能力。

The Future of Retail

The Future of Retail—Omnichannel

Giving the customer infinite pathways, omnichannel is the new frontier in shopping. This first video in BCG’s series on the future of retail takes us to China to learn how customers and retailers both benefit.

The Time Is Ripe for Food Tracing

The Time Is Ripe for Food Traceability

Food traceability is here to stay. The question is whether food companies, distributors, and retailers treat it as a regulatory burden or a strategic opportunity.

chinese-consumer-promo-inter-900x375-grad-70-tcm9-187443.jpg

Chinese Consumers and the Digital Economy

中国拥有世界上最大的零售机会之一。要抓住机会,企业就必须了解驱动中国消费者的数字化和经济趋势。

Fashion

fashion-industry-reset-covid-rectangle-tcm9-251039.jpg

Fashion’s Big Reset

Recovery from the COVID-19 crisis requires a radical business redesign. Brands must cut operating costs, boost e-commerce, and invest for the future.

Luxury

Digital in the Luxury Goods Market

Digital in the Luxury Goods Market

Digital in the Luxury Goods Market

how-should-brands-maximize-benefit-of-proliferation-preview-tcm9-217704.jpg

How Should Brands Maximize the Benefit of Proliferation?

importance-of-brands-authenticity-preview-tcm9-217706.jpg

The Importance of a Brand’s Authenticity

Transformation, Growth, & Value Creators

can-traditional-retailers-2880x1620-tcm9-178812.jpg

Can Traditional Retailers Counter the Online Threat?

Amazon’s purchase of Whole Foods was a shot across the bow. To compete with e-commerce players, established retailers must improve their value proposition, their internal operations, and the customer experience.

protected by reCaptcha

Subscribe to our Retail Industry E-Alert.

Retail

SUBSCRIBE