GenAI in the Driver's Seat: Innovation or Expensive Gimmick?
Tuesday, January 7, 2025, 11:00–11:40 AM PST
MODERATED BY: BCG’s Vanessa Lyon, Managing Director and Senior Partner
SPEAKERS: Marianne Johnson, Cox Automotive; Jayesh Patel, Hertz; Carrie Tharp, Google; Harry Husted, Borg Warner; Jag Krishnan, Harley Davidson
Join BCG and industry leaders as they explore GenAI’s potential in automotive, tackling key challenges in implementation and scalability.
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