Companies reaching a meaningful green-revenue share can unlock higher valuations, cheaper capital, and a powerful edge in today’s competitive economy.
Featured Insights
Value Creation Strategy
Article
September 4, 2025
Article
August 14, 2025
Instead of attempting to grow their way out of underperformance, successful companies first shrink to an advantaged core, improve returns, and only then pursue expansion.
Article
July 17, 2025
By embedding long-term thinking into how they make decisions, manage debt, and allocate capital, executives can secure resilient value creation.
Article
January 28, 2025
To advance sustainability at scale, leaders need to double down on those initiatives that accelerate the growth and duration of cash flows.
Article
September 11, 2024
Attracting investors isn’t just about the numbers. To maximize investor interest, companies need to augment financial data with honest, compelling narratives about their value creation plans.
Finance Function Excellence
Article
June 10, 2025
Finance functions are ideal starting points for cost programs, offering swift, substantial savings and strategic benefits such as faster execution and streamlined ways of working.
Article
March 27, 2025
Leaders must boost the finance function’s performance in several key areas to enable their companies to successfully navigate the energy transition.
Article
January 30, 2025
Companies that optimize their balance sheet can improve earnings by an average of 5% across industries.
Article
February 13, 2025
With both capital costs and external risks on the rise, banks need to build a performance-oriented culture at every level.
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Perspectives on Strategy and Value: Insights on creating sustainable value in an uncertain world.
From the C-Suite
Video
March 12, 2025
A Time for Bold Decisions in the EU
Former European Commission president José Manuel Barroso shares his views on how the EU can prepare for the possibility of a trade war while improving its competitiveness and recalibrating its climate transition policy.
Video
December 13, 2024
Aptiv’s Future-Forward Innovations Are Driving Change in the Auto Industry
In an incredibly dynamic market, Kevin Clark, CEO of Aptiv, explains how the company is using technology to improve safety and efficiency while also creating solutions for its customers.
Video
December 11, 2024
Pinhook CEO Alice Peterson on Leading a Bourbon Business
Alice Peterson, CEO of Pinhook, discusses the core capabilities CEOs need and how problems may suggest their own innovative solutions.
The CFO Agenda
Our CFO insights help leaders excel in balancing the CFO agenda, managing daily operations, and driving transformation for long-term success.
Strategy and Strategic Planning
Report
April 30, 2025
Corporate vitality is a proprietary measure that BCG developed to assess a company’s potential for long-term growth. Find out how leading companies outperform their peers.
Article
June 17, 2025
Five actions can help CEOs move forward with big investment decisions, despite uncertainty.
Article
May 2, 2025
Most strategy teams underdeliver. Top performers, however, stand out by sticking with a singular mandate and mastering collaboration.
Article
January 14, 2025
An updated approach to planning combines powerful analytics with proven creative tools and AI to give executives greater confidence about where their companies should go.
Zero-Based Budgeting
Article
July 16, 2025
CEOs must cut waste without damaging morale, losing critical talent, or undermining growth.
Julie Graham, Pratik Yadav and Rida Daher share how leaders are finding balance by making intentional, insight-driven choices. This article highlights how ZBT helps clients stay agile, focused, and resilient amid volatility and complexity.
Article
October 31, 2024
Cost management is a top corporate priority today. But so is investing in talent, critical technologies, and strategic opportunities. A ZBO approach offers a solution to this dilemma.
Article
January 17, 2023
ZBT can do much more than inject cost discipline—it can help companies maintain their strategic momentum even amid difficult economic conditions.
The CEO Agenda
A forward-thinking CEO agenda has never been more crucial. Our insights give you greater clarity on what lies ahead, helping you lead with confidence.
BCG Classics Revisited
Classics
May 28, 2013
The experience curve theory still holds, particularly in specific industries. But to succeed in today’s environment, many companies need to develop an additional kind of experience.
Classics
December 23, 2013
The principles of time-based competition—a classic concept among BCG insights—still hold. But today’s companies must be adaptive, as well as fast, in order to succeed.
Classics
December 4, 2012
BCG founder Bruce Henderson’s rule, conceived in 1976, still holds valuable lessons for companies in many industries.
Classics
June 4, 2014
The growth share matrix—put forth by the founder of BCG, Bruce Henderson, in 1970—remains a powerful tool for managing strategic experimentation amid rapid, unpredictable change.
Corporate Finance and Strategy on LinkedIn
Visit our LinkedIn Showcase page for the latest on corporate finance and strategy from BCG.
