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SmartBanking AI:
AI in Financial Services

Banks have all the data they need to understand their customers, but they often struggle to uncover insights that can drive personalized service and deeper relationships. AI in financial services can close the gap.

When it comes to being customer centric, banks have an advantage: a trove of data, everything from transaction histories, product usage, and risk profiles to online searches and campaign responsiveness. But they also have disadvantages: legacy technology, data scattered across the organization, silos instead of synergies. This makes it hard to create a comprehensive customer view—let alone to leverage AI in banking solutions.

SmartBanking AI from BCG addresses these challenges head-on, making it simpler to bring data into a single platform, apply the latest technology for AI in financial services, and reach out to the right customer with the right action, when and where it matters.


The Benefits of SmartBanking AI

Financial services is about relationships. Bankers—in particular, relationship managers—continually strive to better understand and engage their customers. Deeper relationships are more effective—and more rewarding, for bank and customer alike.

SmartBanking AI creates visibility by consolidating customer information from different departments and systems (including data on products, transactions, behaviors, and interactions) onto one central platform. Then it leverages that data to do even more:


Our Unique Approach to AI in Banking Solutions

Through machine-learning algorithms, SmartBanking AI unearths the treasure within your data, delivering qualified leads, attrition alerts, early credit risk warnings, and much more. It helps banks see patterns and respond with foresight and precision. Unique features accelerate the journey:


Our Clients’ Success in AI Banking

Across regions and markets, we’re helping leading players stay on the cutting edge. Dozens of global banks already rely on SmartBanking AI. Here are some examples:

Our AI in Financial Services Consulting Team

Our AI banking experts help clients seize the full potential of AI in banking solutions by taking a holistic approach to building the right capabilities and operating model.


Our Insights on AI in Financial Services

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Article

The Sun Is Setting on Traditional Banking

The pandemic has accelerated the inevitable; the AI revolution is overtaking banking as we knew it. Banks that don’t transform stand to lose market share to faster, nimbler tech players.

BCG GAMMA

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