Kanchan Samtani
Managing Director & Partner
Mumbai
Kanchan Samtani leads Boston Consulting Group’s Corporate Development practice in India and is a core member of the firm’s Technology, Media & Telecommunications practice.
Since joining BCG in 2001, Kanchan has worked extensively with clients across the media, wireless and wireline telecom, and emerging-services sectors. Her experience includes helping companies define their business strategies, establish new business units, assess industry landscapes, and conduct deep customer discovery.
She is particularly skilled in helping telcos in India optimize their organizations, reduce costs, and integrate multitechnology business units.
Before joining BCG, Kanchan worked in software training for two years and interned with Morgan Stanley, where she was involved in assessing opportunities in the media sector.
This report outlines the key imperatives needed to realize the full potential of the M&E industry in India and to deliver a better value proposition to its customers.
The PE market is growing—and changing—faster¬ in the APAC region than elsewhere. To succeed in this dynamic environment, firms must focus on five key priorities.
Continued innovation during times of crisis can yield huge dividends, but first companies must critically assess their venturing activities.
The report seeks to outline some of the critical areas which can enhance the value delivered to stakeholders disproportionately helping structure the imperatives and spark actions for new tomorrow which is better than today.
Media consumption in India is growing much faster than US and China creating up to a trillion interactions with consumers per annum. However, it's only getting started - there is still ample head room to grow as penetration and device proliferation increases. These trends will fundamentally change the way media houses of the future will look, along multiple axis, including the content produced, relationships with advertisers and technology backbone and talent that drive the organization. In this report we deep dive into the trends impacting this industry and what media houses, industry bodies and government need to do adjust to this evolving reality.
The past decade has seen a global transformation in how consumers watch videos and listen to music. From the days of terrestrial broadcast, social viewing of television to highly personalised, small screen consumption - the media industry is witnessing a transformation like no other.
The penetration of this automated process in Asia-Pacific digital advertising markets will almost double by 2020. Growth rates in several markets could easily accelerate.
The Indian media and entertainment industry is continuing its strong double digit growth and total employment of approximately 6.5 million by 2022. The industry has the potential to double its direct workforce in the next five years. However, growing the talent pipeline and upskilling is the need of the hour.
The impending growth of digital assets will present India with many unique opportunities to leapfrog its traditional deficit in physical infrastructure
The Indian media and entertainment industry is at the cusp of a potential consumption boom driven by digital media and the increasingly connected rural consumer. This industry has the potential to grow five times over the next ten years.
