E-Commerce Poised to Capture 41% of Global Retail Sales by 2027—Up from Just 18% in 2017
New Research by Boston Consulting Group Explores E-Commerce Trends from the Beginning of the Pandemic to TodayE-Commerce Sales Increased by 3% in Europe and 7% in Both the US and Asia in 2022Global E-Commerce Growth Is Expected to Achieve a 9% Compound Annual Growth Rate Through 2027—More than Double Projected Brick-and-Mortar Retail Growth of a More Moderate 4%BOSTON—After tremendous acceleration throughout the pandemic, many retail and consumer packaged goods (CPG) companies faced a marked slowdown of online sales growth in 2022. And while consumers are returning to brick-and-mortar shops, e-commerce is still forecast to constitute 41% of global retail sales by 2027, a significant increase from its share of just 18% in 2017, according to new research released today by Boston Consulting Group (BCG).