
Inflation
Explore BCG’s insights on how to navigate today’s inflationary environment while building competitive advantage for tomorrow.
Explore BCG’s insights on how to navigate today’s inflationary environment while building competitive advantage for tomorrow.
Analytics enables companies to reach consumers in new ways. The challenge is determining how much to spend on buying—or building up—consumer data.
Companies can use seaweed to advance decarbonization and create other benefits, including improved marine ecosystem health.
CPG companies will fall short of their net-zero goals unless they move from reengineering existing products services and business models to reimagining them.
Climate change is pushing natural systems to the brink. Companies that integrate sustainability into their core can change the game.
Our latest research shows that consumers are embracing alternative proteins and that protein transformation is one of the best tools available to combat the climate crisis.
BCG on Consumer
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The late summer rise of the Delta variant in the US has reduced optimism, but participation in various activities has actually increased since May.
Empty store aisles and widespread stockouts belie the success that many CPG companies are experiencing during the pandemic. Building new capabilities and developing supply chain resilience are key.
Brands have a powerful opportunity to increase the bottom line in an uncertain economic environment. Here’s how consumer packaged goods leaders can improve price realization.
For brands hoping to lure value-conscious consumers, pricing is crucial. But a BCG survey shows that offering the lowest price isn’t always the winning move.
BCG Executive Perspectives
BCG Executive Perspectives offer insights on global topics that matter most to leaders in the public and private sectors. Explore these topics and read the latest thinking from BCG's experts below.
The 50- to 70-year-old demographic is a growing, multitrillion-dollar global market—but people in it are hard to engage with normal marketing. Here’s how to reach them.
Makers of fast-moving consumer goods have several key steps they must take to weather the sector's current challenges.
International businesses are missing out by underestimating Africans, making costly assumptions about diversity, preferences, and buying power. BCG Consultant Nomava Zanazo shares what companies need to know to succeed on the continent.
Sustainability is as much about mindset, intention, and focus as technology, explains Shalini Unnikrishnan, a leader on social impact at BCG.
A revolution is underway in personalized shopping, customer service, and marketing. Companies that successfully deploy generative AI can set themselves apart from the competition.
BCG’s Nicolas de Bellefonds explains how generative AI will transform the consumer goods industry, bringing changes across personalization, innovation, and deeper customer relationships.
For the biggest impact, companies should focus on using AI, digitizing must-have capabilities, and adopting new ways of working.
CPG companies may be masters at marketing, but when it comes to advanced analytics and AI, there’s room for improvement. To catch up, they need to study lessons from successful early adopters.
The dizzying growth in e-commerce has wreaked havoc on CPG supply chains. Here’s how companies can tackle channel proliferation and meet customers’ rising expectations.
BCG’s new benchmark reveals that only 10% of companies are truly prepared for supply chain disruptions. Where does your company stand?
Food traceability is here to stay. The question is whether food companies, distributors, and retailers treat it as a regulatory burden or a strategic opportunity.