Our Latest Thinking on the Consumer Products Industry

The rise of digital insurgents and new business models has been transforming the consumer products industry. Explore BCG’s latest thought leadership on consumer products to plan your company’s next move.

Featured Insights

Consumer Products in China

Luxury-Outlook-2022-Rectangl.jpg

2022年奢侈品行业展望

近年来,奢侈品行业彰显出卓越的承压与克服危机的能力。但想要实现可持续发展,做有担当的开拓者,行业未来还需把握五大机遇。

bcgx-alimama.jpg

DEEPLINK深链经营孕育品牌发展新商机

BCG再度联合阿里团队,打造深链经营体系(DEEPLINK),促进营销过程的透明化,并细化探索营销活动中人群资产转化和用户路径流转的微妙变化。

treasure-new-brand-growth-white-paper.jpg

宝藏新品牌成长白皮书

追求品质提升、消费细分的新消费时代已经到来,大量的新品牌应运而生。本报告聚焦新品牌成长方法论,帮助新品牌做好心智运营,实现营销增长。

Consumer Packaged Goods

Inflation | Collection | Hero

Inflation

Explore BCG’s insights on how to navigate today’s inflationary environment while building competitive advantage for tomorrow.

Sustainability in the Consumer Products Industry

For Danone, Doing Good Is Good Business

Danone's Isabelle Grosmaitre on the food revolution and the crucial role of business in society and social transformation.

Sustainability is Surging in Consumer and Retail

Climate change is pushing natural systems to the brink. Companies that integrate sustainability into their core can change the game.

BCG on Consumer LI Showcase

BCG on Consumer

Follow us on LinkedIn for the latest insights and news on consumer products, retail, fashion, and travel.

Consumer Pricing

The Consumer Sentiment Series Rectangle

The Consumer Sentiment Series

The late summer rise of the Delta variant in the US has reduced optimism, but participation in various activities has actually increased since May.

" "

BCG Executive Perspectives

BCG Executive Perspectives offer insights on global topics that matter most to leaders in the public and private sectors. Explore these topics and read the latest thinking from BCG's experts below.

Creating Value and Growth

Five Imperatives for the Future of FMCG

Makers of fast-moving consumer goods have several key steps they must take to weather the sector's current challenges.

Four Myths and Misunderstandings about Doing Business in Africa

International businesses are missing out by underestimating Africans, making costly assumptions about diversity, preferences, and buying power. BCG Consultant Nomava Zanazo shares what companies need to know to succeed on the continent.

Winning in Digital

" "

Cracking the AI Code in CPG

CPG companies may be masters at marketing, but when it comes to advanced analytics and AI, there’s room for improvement. To catch up, they need to study lessons from successful early adopters.

Large Consumer Goods Companies: Leverage Your Data to Stay Nimble

Large consumers goods companies have not been winning in the marketplace. Taylor Smith explains how they can leverage AI and advanced analytics techniques to drive competitive advantage.

Transforming Operations

The Time Is Ripe for Food Traceability

Food traceability is here to stay. The question is whether food companies, distributors, and retailers treat it as a regulatory burden or a strategic opportunity.

protected by reCaptcha

Subscribe to receive the latest insights on Consumer Products Industry.

protected by reCaptcha

Subscribe to receive the latest insights on Consumer Products Industry.

Consumer Products Industry

SUBSCRIBE