Companies have a huge growth opportunity in emerging markets, but only if they have the right approach to get their products onto store shelves and into consumers’ hands.
Featured Insights
Global Business Priorities
Article
March 13, 2025
Slideshow
November 11, 2024
Leadership in technology and business relies heavily on one factor: access to the world’s top talent.
Video
October 21, 2024
In This Moment, International Cooperation Truly Matters
New global challenges—from AI to climate change to geopolitical tensions—require creative solutions and inspired partnerships, says BCG’s Rich Hutchinson.
Article
February 23, 2024
If a joint venture isn’t delivering abundant value, it could be due to certain obstacles that are easy to overcome.
video
Introducing BCG’s Center for Geopolitics
BCG's Center for Geopolitics offers insights and strategies to navigate global power shifts, helping businesses prepare for the future of geopolitics.
Geopolitics, Tariffs, and Trade
Video
May 19, 2025
Leading Through the Fog of Global Uncertainty
BCG’s Tawfik Hammoud shares why bold, scenario-based decisions—as opposed to waiting out the storm—are key to navigating economic, geopolitical, and technological disruption.
Article
May 16, 2025
Ahead of their annual summit, G7 leaders are turning to the Business Federations of the Group of Seven, or B7, for guidance and recommendations as they face both economic concerns and geopolitical headwinds.
Article
April 10, 2025
By choosing its targets carefully, rather than retaliating tit for tat, Europe hopes to avoid escalating a trade war and instead coax Washington to the bargaining table.
Article
April 23, 2025
Rising protectionism is increasing the risk of breaking complex and ever-changing trade rules. Incorporating trade compliance across the value chain is essential.
Update
April 18, 2025
Investor sentiment is cooling amid US tariffs, but expectations of US equities and listed companies remain high.
Article
April 3, 2025
Every company, regardless of sector or location, needs to build tariffs and the related uncertainty into its planning and operating model.
Article
January 16, 2025
The impact could be rapid and significant. Scenario-based planning is critical to being ready to act.
Explore Tariff Insights By Industry
Article
May 14, 2025
The new tariffs affect everything from insurers' claims underwriting to investment returns. But there's opportunity for companies that navigate the changes successfully.
Article
May 8, 2025
The tariff escalation between the US and key trading partners will hit the beauty industry, but there's opportunity for companies that can adapt strategically.
Article
May 8, 2025
Explore three potential tariff scenarios, their impact on auto sales, and what leaders can do to stay ahead.
Article
May 2, 2025
In the face of recent tariff proposals and widespread economic uncertainty, IT leaders are prioritizing controlling costs—and doubling down on AI investments to help manage budgets and boost productivity.
The impact of tariffs will be felt across the automotive industry. How individual automakers are likely to be affected will depend largely on their specific production and sourcing footprints.
Update
February 21, 2025
New tariffs will have a far-reaching impact on manufacturing costs and supply chains across a range of industries including those using or producing derivative products.
Navigating Tariffs
Explore facts about tariffs, debunk common myths, and understand their real impact on your business.
Fractal Advantage
Article
November 22, 2023
Big companies have competed on scale for a century, but they are losing ground to smaller firms that can respond with precision to the needs of local customers.
Article
January 25, 2023
Markets are fragmenting quickly. Scale and pedigree are no longer guarantees of success. To be contenders, global champions must design products differently.
Article
January 6, 2025
Fractal innovation enables large companies to be more responsive to customer needs, leverage their global scale, and set the pace for their competition.
Report
May 31, 2022
Scale isn’t dead. But it’s critical to find the right balance between scale and fractal principles—and to do it before your competitors do.
Customer Insights
Slideshow
November 22, 2024
It’s hard for brands to find sources of growth amid inflation, but understanding consumer spending patterns can help them make the right moves.
Video
January 26, 2023
BCG managing director and partner
Aparna Bharadwaj looks at under-the-radar affinities that reach beyond individual cultures, highlighting patterns that could bring the world closer together.
Article
September 13, 2022
A BCG survey confirms that most consumers are ready to embrace sustainable products. Here are three ways to help make that happen.
Article
April 24, 2024
Artificial intelligence isn’t new, but broad public interest in it is. Our survey of consumers found that people are surprisingly knowledgeable and excited about AI.
China Consumer Market Quarterly Watch
Chinese consumer market's recovery accelerated in Q1 2024, with GDP growth surpassing forecasts and key opportunities in brand globalization and the restaurant sector. Explore the latest emerging trends in our Q2 2024 China Consumer Market Quarterly Watch.
Despite many challenges, Chinese entrepreneurs are taking the initiative to find new opportunities and increase firm profits, with many sectors showing signs of growth in 2023. Learn more in our Q1 2024 China Consumer Market Quarterly Watch.
