Managing Director & Senior Partner; Nordic System Lead
Thomas M. Jensen leads Boston Consulting Group's Consumer practice in the Nordic countries. He is also a core member of BCG's Marketing, Sales & Pricing practice.
Since joining BCG in 2000, Thomas has focused his client work on the retail and consumer goods sectors. He has worked with clients across the Nordics, Europe, and the globe on all major sectors and topics, spending the majority of his time helping leading international retailers transform their businesses.
Thomas is particularly passionate about the topics of customer-centric category management and how retailers can exceed the expectations of their customers in new and innovative ways while keeping a constant focus on ensuring an efficient operating model, and hence cost competitiveness. Over the years, the advances in analytical capabilities have fundamentally transformed this work, and Thomas is helping his clients embed these new capabilities into their businesses.
With the potential to create over 350,000 jobs, Nordic net zero is the largest opportunity individual businesses and the economy have seen for decades. It will require the Nordics to decarbonize smartly and invest approximately €860 billion, but immediate action puts the economic benefits within reach.
Leaders must step back and rethink their approach to diversity and inclusion. Read how companies that leverage diversity enhance their competitiveness.
Companies in the region have many strengths to build on, and challenges to face, as they chart their course for the coming decade.
Discount grocers now offer more products with better quality—while maintaining their low prices. Established grocers will need to decide on the right strategic response.
In their relentless focus on financial performance, many grocers have begun taking their customers for granted. As the market becomes more crowded—with growing competition from discount chains and other retailers—grocers must understand the unique needs of their customers and reorient their organization to meet those needs more effectively.
The offerings of most grocery chains are costlier and more complex than they need to be. Here’s how grocers can shake up their operating models.
Big data can explain the who, what, when, where, why, and how of retailing. Which projects are a flash in the pan, and which will fuel growth? We see three opportunities for retailers to generate a significant increase in revenues and profits in the near term.