Featured Content

  • Build for the Future Ambient Hero

    「未来対応型企業」への道
    BCGの調査から、企業がイノベーションを推進し、競争優位性を構築し、将来への備えを整えるために求められる6つの重要な成功要因と、そのためにとるべきステップが明らかになりました。
  • Keys to running a successful cvc in japan-Cover.jpg

    デジタルネイティブ企業はデジタルの基本を見失っていないか
    かつてデジタル・ディスラプションの立役者だったデジタルネイティブ企業の中には、GAFAMなどのハイパースケーラー企業と躍進中のデジタル既存企業の狭間でペースを落としつつある企業もあります。こうした企業が再び軌道に乗るには、デジタル組織能力の5つの基本要件にあらためて注力する必要があります。
  • consumer-survey-on-realization-of-sustainable-society.jpeg

    サステナブルな社会の実現に関する消費者意識調査結果
    BCGは、サステナブルな社会の実現に関する消費者意識や購買行動の変化を理解するために定点調査を行っています。その最新の結果を紹介します。

Johanna Puetz joined Boston Consulting Group in 2011. She is a core member of BCG's Climate & Sustainability and Industrial Goods practice areas and leads BCG’s Climate & Sustainability business in Central Europe. Johanna works with industrial clients esp. in the automotive industry on sustainability strategies & transformation, net zero and circular economy. In addition to client work, she is Honorary Chairperson of the Berlin branch of JOBLINGE, a BCG-initiated NGO for labor market participation and integration.

AREAS OF EXPERTISE

EDUCATION

  • PhD, innovation economics and renewable energy, Wuppertal Climate Institute
  • Masters in Management (CEMS), London School of Economics, HEC Paris
  • BA, European studies, Maastricht University

Publications and Videos

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Striking Gold with EV Battery Recycling

As the auto industry continues the transformation to electric vehicles, embracing the EV battery recycling wave has become a strategic imperative.
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The Staggering Value of Forests—and How to Save Them

Global forests are worth as much as $150 trillion—nearly double the value of global stock markets. Six actions can stop their destruction and help limit climate change.
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Why Building Materials Producers Need a Fresh Take on Pricing

A data-driven, repeatable approach to pricing will set producers up to raise prices when conditions warrant it and protect themselves when growth inevitably slows.
Johanna Puetz