New technologies can lure consumers back to stores with experiences they can’t get online. Here’s how retailers can ensure a fast, effective rollout.
Education
- MBA, Kellogg School of Management, Northwestern University
- MSc, technology management, University of Groningen
Joppe Bijlsma is a senior leader in tech, digital, and AI at Boston Consulting Group. He works to transform leading organizations by harnessing data, technology, and workflow redesign to accelerate growth and deliver measurable impact on enterprise value.
Joppe has deep industry experience across financial institutions, and technology, media, and telecommunications.
