Managing Director & Senior Partner
Markus Lorenz is a core group member of Boston Consulting Group’s Industrial Goods and Operations practices, concentrating on performance improvement, sales, and R&D programs. He is the global leader of the firm’s machinery and components sub-sector.
Markus has used his knowledge of lean engineering and new-processes engineering in numerous restructuring, reengineering, and turnaround projects with clients. He has also helped guide innovation and product development programs as well as sales and service activations.
Before joining BCG in 2001, Markus worked for Daimler in commercial vehicles production and logistics optimization.
The industrial machinery industry is behind the curve in going digital. But companies in the vanguard are proving better at innovating and achieving their strategic goals.
Established robotics companies must counter startups that are innovating in areas with the potential to generate high profits and alter the dimensions of the industry.
Hydrogen is on the verge of becoming instrumental in the fight against climate change—and providing a $200 billion revenue opportunity for machinery makers.
Our analysis reveals some bright spots in an otherwise stressed MIA industry—hinting at a path to growth that other MIA companies could emulate.
The seemingly insurmountable advantage that incumbents once had is vanishing. Here’s a look at what will be different by 2030.
Machinery manufacturers provide the technology and equipment needed to reduce carbon emissions and mitigate the effects of global warming—a €10 trillion greentech opportunity through 2050.
Maschinen- und Anlagenbauer werden in den kommenden Jahren eine Schlüsselrolle in der Reduzierung klimawirksamer Treibhausgasemissionen übernehmen müssen. Ihre Waren und Dienstleistungen werden die Effizienzsteigerungen und technischen Innovationen ermöglichen, die notwendig sind, um den CO2-Fußabdruck von Endverbrauchern signifikant zu verringern. In dieser Studie analysieren wir die gesamten Treibhausgasemissionen 14 verschiedener industrieller Sektoren, die von Maschinenherstellern beliefert werden, sowie ihr jeweiliges Potenzial, diese Emissionen zu reduzieren, und die spezifischen Technologiehebel, die sie zu diesem Zweck einsetzen können. Die Bereitstellung der adäquaten Ausrüstung bietet eine Umsatzmöglichkeit von 10 Billionen Euro bis 2050.
Because outcomes are highly uncertain, companies should continually monitor events and rethink their scenario planning as the crisis unfolds.
The Industrial Internet of Things represents an unprecedented opportunity. To stay competitive, companies must master this universe and fast-track their initiatives.
Companies typically have the technical capabilities required to develop valuable offerings. But many have not yet “cracked the code” when it comes to pricing and marketing.
Robot functionality is improving and costs are declining, but producers need a comprehensive vision to capture the promised value.