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Bloomberg

Why AI Strategy Matters More Than Tools

In Bloomberg, BCG’s Vinciane Beauchene and Sylvain Duranton note that while AI helps employees save time, many companies struggle to convert those gains into measurable value. Drawing on a BCG survey of 12,000 frontline workers, 66% report receiving limited or no guidance on how to use the time saved. Duranton stresses that providing strategic clarity is crucial to improving employee satisfaction and driving long-term success.