BCG in Greece

To preserve their brand’s character in an oversaturated market, CMOs must blend human creativity with AI’s power to scale.

When transformations fail, execution is typically not the reason. Rather, it’s a lack of alignment. Success hinges on the tight coordination between the CFO, CSO, and CTO.

Susan-Stefanie Breitkopf, CTO of the ZEISS Group, offers expert insights that can help organizations mitigate cyber threats and navigate the changing risk landscape.

CEOs are burning out in record numbers as the demands of the job intensify. Five actions can help them take better care of themselves—and their companies.