BCGのクライアント支援　サクセスストーリー

BCGのクライアントが、どのようにデジタル、テクノロジー、データのパワーを活用して、新しいデジタル事業を立ち上げ、デジタルトランスフォーメーションを推進し、イノベーションの限界を押し広げているか、事例をご紹介します。

業界別

Spotlight: AIにおけるクライアントの成功事例

BCG X and Orange Built a Customer-Centric Marketing Ecosystem

Replace product-centric marketing with an AI-driven, personalized strategy to reach the right customer with the right offer at the right time, no matter the channel.
Sanofi’s Digital Transformation Journey

A global pharmaceutical company launched a transformation to create value at speed and scale—with the goal of generating hundreds of millions of euros in incremental profit.
Revolutionizing the Perfume Industry with AI

Scentmate breaks into new markets for Firmenich by using digital technologies, including AI and machine learning, to meet the fragrance needs of entrepreneurs and independent brands.
Reducing Operational Complexity with AI

Using AI-driven digital twin, a mining conglomerate saved $200 million and achieved a 10x reduction in demurrage costs.
H&Mでは、AIとはAmplified Intelligence（増幅された知性）を意味する

By Arti Zeighami

H&Mグループの元チーフ・データ&アナリティクス・オフィサーで現在BCG GAMMAのディレクター&パートナーのArti Zeighamiが、H&Mがどのようにしてわずか3年でデジタル化の出遅れ組からAI業界のリーダーになったのかを解説します。
AI Helps Doctors Spot a Lethal Condition in ICUs

Acute kidney injury is costly and deadly, so BCG developed an easy-to-use model for identifying those patients at the highest risk of developing the condition—before it becomes a problem.
Improving Lead Generation in Wholesale Banking

BCG GAMMA built a fully automated solution to raise conversion rates and dramatically increase revenue growth.
Manufacturing Analytics in Automotive

A global car seat manufacturer was able to reduce the amount of defective parts found in factories by 25% after BCG analyzed over 200 gigabytes of data using advanced analytic tools.

航空宇宙・防衛

Thales Takes on IT Transformation at Scale

The French multinational worked hand in hand with BCG to support an information systems and IT transformation across all its primary functions.

航空宇宙・防衛業界におけるBCGの支援について詳しくはこちら

自動車

Tackling Changing Customer Demands with Digital Transformation

BCG X and AWS have teamed up with BMW to implement and scale a critical automotive AI transformation built with customer centricity at its core.

How Ford Organized for Digital Operations at Scale

Digitization—when done right and at scale—yields impressive results. Discover how manufacturing companies can learn from Ford’s success.

Reimagining IT to Rev Up Nissan’s Digital Transformation

How Nissan scaled its digital capabilities throughout the business, reshaped its application portfolio, and upskilled its IT team.

Pushing the Limits for an Automotive Manufacturer

By implementing multiple advanced analytics tools, BCG GAMMA helped a global car-seat maker save money, improve efficiency, and reduce defective parts.

A Holistic Shift to Digital-First Marketing in Automotive

Learn how BCG worked with a global automotive manufacturer to reduce their marketing spend while preserving top-line performance.

自動車業界におけるBCGの支援について詳しくはこちら

医薬品

Bayer's Journey to Operational Excellence

The company identified data-driven solutions that not only boost efficiency but can be converted into systemic change and scaled throughout the global business.

製薬業界におけるアジャイルのためのファイザーの公式

Jim Riley氏は、高度に統制され構造化された環境で同社がどのようにアジャイルの原則とフレームワークを適用し、サイロを解消し、製品の提供を大幅に加速したかについて説明します。

GSK’s Data-and-Analytics Transformation

Deploying artificial intelligence at scale and digitizing supply chains aren't easy tasks. But pharmaceutical giant GlaxoSmithKline surmounted the challenges. How? It executed a disciplined data-and-analytics transformation program that unlocked maximum value--fast.

How Allergan Tapped into the Digitally Native Generation

BCG helped Allergan—which sought to become a leading digital information center—launch three different digital direct-to-consumer ventures.

Building a Digital Supply Chain in Biopharma

‍‍‍‍‍‍‍‍‍How our experts improved agility and efficiency with the use of advanced modeling and AI technology with a biopharma company.

医薬品業界におけるBCGの支援について詳しくはこちら

Consumer Products

Distilling Lessons in Digital Sales and Marketing

Pierre-Yves Calloc’h, chief digital officer at Pernod Ricard, explains how BCG and BCG X helped the wine and spirits company build and deploy digital programs that have improved P&L by optimizing brand investment, promotion calendars, and sales activities.

Amway Chinaはデジタルの将来に踏み出す

General Manager Innovation Hub Amway China Ken Li talks about the company’s transformation and the tangible impact it has had on the business.

ネスレで消費者データをフル活用

食品・飲料大手ネスレはBCGと協働してフランスのさまざまなブランドでデータ活用の効果を特定し、価値創出を推進し、意思決定を向上させました。

Becoming the World’s Most Personalized Brand

BCG used predictive analytics and machine learning to create a real-time personalization experience for Starbucks, which led to a 150% increase in user interaction.

Brewing an Agile Transformation at Heineken

The Dutch beverage conglomerate began its agile transformation in the IT department, where leadership worked hand-in-hand with other departments as well as with outside suppliers and the company’s employee work council.

消費財業界におけるBCGの支援について詳しくはこちら

金融

The World Bank’s Human Capital Project: Agile in Action

Agile continues to deliver extraordinary benefits: in just three months, a team delivered a complex, high-profile product that normally would have taken a year.

Transforming This Bank’s End-to-End Customer Journey

BCG partnered with an Australian bank to create a completely digital experience for banking customers with their customer journey program.

Transforming HSBC Through Technology

HSBC first transformed its tech function to build a “simpler, better, faster” bank. Darryl West, group CIO at HSBC, provides insight on how to successfully implement an ambitious change agenda.

Using Blockchain to Revolutionize Commonwealth Bank

Sophie Gilder, head of experimentation at Commonwealth Bank, looks at the global impact of recent blockchain technology developments.

Nick Jue on Transforming ING Netherlands

How agile enables ING to react swiftly in a rapidly changing world.

Improving Lead Generation in Wholesale Banking

BCG GAMMA built a fully automated solution to raise conversion rates and dramatically increase revenue growth.

Optimizing the Career Paths for a Bank's Employees

To help a major bank keep up in a rapidly evolving business environment, BCG GAMMA quickly developed and implemented a tool for improving workforce training, employee mobilization, and job reassignments.

金融機関に対するBCGの支援について詳しくはこちら

医療機関・保険者

Reinventing Customer Insights: Zoetis's Next-Generation Sales Engine

A leading global animal health company partnered with BCG to develop an AI-powered sales engine to target and engage with customers, driving double-digit growth.

アニマルヘルスにおけるイノベーションの持続 Zoetisのデジタルトランスフォーメーション

DigitalBCGはZoetisに対して、ケア全体にわたるデータ/デジタル・プラットフォームの実装を支援しました。これは、同社のデータ/アナリティクス戦略を実現するための重要な要素です。

AI Helps Doctors Spot a Lethal Condition in ICUs

Acute kidney injury is costly and deadly, so BCG developed an easy-to-use model for identifying those patients at the highest risk of developing the condition—before it becomes a problem.

医療機関、保険者に対するBCGの支援について詳しくはこちら

産業財

Embracing Agile at Scale to Manage Disruptive Change

Shell and BCG Digital Ventures worked together to address an important challenge for the mining and construction industries: how to maximize the productivity of equipment.

How CWS Transitioned to a Data-Driven Sales Approach

Adriana Nuneva, chief digital officer of CWS Group, explains how the company’s shift to a holistic, data-driven approach emboldened the company's growing sales force, sparking a massive boost in productivity.

Schneider Electric and the Secrets to Scaling Agile

Daniel Gheno advises businesses in transformation to start scaling as soon as possible, find a relevant way to measure progress, and always begin by asking “why?”

Partnering to Build Koç Holding’s Digital Hub

Working collaboratively with Koç Holding, BCG created a scalable digital center of excellence that aims to become a leading analytics and IoT resource.

産業財業界におけるBCGの支援について詳しくはこちら

保険

保険業界のデジタルリーダーになる：ゼネラリ保険のデジタルトランスフォーメーション

大手保険会社のゼネラリ・イタリアはデジタルトランスフォーメーションに着手し、レスポンスタイムを50％、ダウンタイムを80％短縮し、顧客離反率を10分の1に抑制しました。

Unleashing the Power of Data for Malakoff Médéric

BCG developed algorithms that helped Malakoff Médéric double improvement in fraud detection and led to the hiring of over 50 new digitally skilled employees.

Helping a Health Insurance Provider on Its Digital Journey

In support of the client’s ongoing transformation, BCG GAMMA leveraged advanced data science to generate business value.

保険業界におけるBCGの支援について詳しくはこちら

電力・エネルギー供給事業

Transforming Digital Sales at E.ON

BCG helped E.ON develop its digital sales platform and reshape its legacy infrastructure to better position the company to address its most pressing challenges, such as climate change.

Putting Customer Value Front and Center

Discover how BCG GAMMA helped a client redesign its pricing and communication strategy to reduce churn amid an increasingly competitive market.

電力・エネルギー供給業界におけるBCGの支援について詳しくはこちら

パブリックセクター

Taking Toll Collection to the Next Level

Learn how BCG GAMMA harnessed deep learning to drastically reduce error and improve reliability in vehicle classification systems.

パブリックセクターにおけるBCGの支援について詳しくはこちら

流通

グローバル宝飾品大手企業のターンアラウンド

Driving Retail Sales Through a Driven Sales Force

BCG GAMMA developed a new, AI-powered app to help our client improve its sales performance. So far, there’s a 90% satisfaction rate among users—and a potential $70 million upside.

Hyperpersonalization in Member Marketing for a Regional Retailer

BCG GAMMA powered revenue growth at a large big-box retailer by applying data science and strengthening HR practices—and by providing insights that helped predict customer behavior.

流通業界におけるBCGの支援について詳しくはこちら

テクノロジー・メディア・通信

BCG X and Orange Built a Customer-Centric Marketing Ecosystem

Replace product-centric marketing with an AI-driven, personalized strategy to reach the right customer with the right offer at the right time, no matter the channel.

Improving the Customer and Employee Experience

BCG helped a global telecom company create a digital transformation program that has generated two times the amount of e-commerce traffic and a gain of over $250 million in revenue in one year alone.

テクノロジー・メディア・通信業界におけるBCGの支援について詳しくはこちら

Transportation and Logistics

Creating a New Shipping Platform for UPS in Six Months

BCG helped UPS create Ware2Go, a new digital platform to support B2B companies by offering a nationwide fulfillment network, to unlock new opportunities for growth in the world of two-day shipping.

Giving Australia Post Consumers Control over Their Identity

By partnering with BCG, Australia Post digitally transformed the country’s paper-based identity system.

Digitalization Lessons Shipping Can Learn from Other Industries

CEO Troels Støvring discusses Twill Logistics’ partnership with BCG Digital Ventures to uncover new digital solutions for shipping customers.

Operating Efficiency in Mining

By applying the latest technologies and advanced modeling techniques, BCG GAMMA saved a complex mining organization $200 million and drastically improved its operating efficiency.

運輸・物流業界におけるBCGの支援について詳しくはこちら

旅行・観光

Deutsche Bahn: Digital Transformation of Time Tabling

BCG Platinion worked with the German rail operator to transform its slow manual process for the planning and booking of cargo routes into a cutting-edge and dramatically faster one.