Managing Director & Partner
Ivan Kotov is a core member of the Technology, Media, & Telecommunications practice.
Ivan has broad experience in successfully supporting consumer sector clients with developing market entry strategies and operations improvement programs. He is a topic expert in procurement, organization design, procurement infrastructure, and support systems.
Ivan brings to his projects a blend of entrepreneurial, industry, and consulting experience in Russia, Europe, and North America. He has led projects in corporate strategy development, restructuring, and operational efficiency for the largest Russian and international companies.
At BCG which he joined in 2011, Ivan focuses on strategy, consumer value proposition, and transformation across a range of industries, including consumer goods, retail, digital, food service, and automotive.
Consumers in emerging markets are both fearful and guardedly optimistic. This yin-and-yang tension is shaped by the character of these vibrant but complex markets.
Companies that align their strategies with budget-conscious households will find many opportunities in Russia.