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The Multiplier: BCG X’s Official Blog

Join us at the intersection of innovation and experience with our blog, where our seasoned experts in tech, design, and entrepreneurship provide deep dives into emerging technology topics. Equip yourself with cutting edge insights and stay at the forefront of the tech wave with us.
2024-07-26
By David Igleheart
Many industries find themselves in a constant “war for talent,” with C-level executives giving top priority to hiring, especially the hiring of candidates who can harness emerging GenAI capabilities. Traditionally, talent-acquisition professionals (recruiters) have played a key role in this process, connecting the right talent to the right company. Over time, however, business leaders, candidates, and even many recruiters themselves have taken an increasingly dim view of the industry. It will be up to recruiting professionals themselves, with help from outside, to reverse this downward trend.
2024-07-09
By Anne KleppeRandi GriffinJan Ittner, and Steven Mills
A key demand of such scaling is that GenAI systems operate as intended, producing accurate and reliable outputs. Learn more about scaling GenAI here.
2024-06-27
By Charles BiHaoran Li, and Silvio Palumbo
Personalization optimizes individual experiences, but managing multiple marketing levers is complex. Learn how longitudinal experimentation is key for success.
2024-06-17
By Liam ConnellAdam Wlostowski, and David Potere
Discover how BCG X's 10/20/70 strategy helps integrate satellite remote sensing into business intelligence, overcoming challenges and navigating uncertainties.
2024-05-30
By Matt Scharpnick
BCG expert, Matt Scharpnick, explores UX design for Generative AI, focusing on balancing user control and automation with insights from music platforms.

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BCG X――BCGのテクノロジーとデジタル、デザインの専門家集団――は、大胆な新しいプロダクト、サービス、ビジネスの構築により、現在を建設的に破壊し、将来をつくり出します。